What I mean, is that if you click the "TDR" button on the USPTO record, you will find more reading material, including this statement by the USPTO while processing the application:
Disclaimer
The applicant must disclaim the descriptive wording “HIKE” apart from the mark as shown. Trademark Act Section 6, 15 U.S.C. §1056; TMEP §§1213 and 1213.03(a). The wording is merely descriptive because it describes a characteristic or feature of the applicant’s goods and/or services.
The computerized printing format for the Office’s Trademark Official Gazette requires a standardized format for a disclaimer. TMEP §1213.08(a)(i). The following is the standard format used by the Office:
No claim is made to the exclusive right to use “HIKE” apart from the mark as shown.
See In re Owatonna Tool Co., 231 USPQ 493 (Comm’r Pats. 1983).