This whole thread is a bit crazy. You have people who are working, living, & in online industries in various countries where IDNs will be used that are just trying to relay to people that if interested IDNs would be a wise investment.
Domains especially generics are based on Name Value. I met with one of my Japanese associates last night here in Tokyo who is a former stock broker.
Japanese corporations won't need PPC specs, they won't need to see rankings for the domains.
They'll need to know just a few things.
Users cans access the domains which will happen after the majority of users upgrade to Vista.
Users can access the domains through their phones AU (Mobile carrier) has already starting making all their new phones IDN compatible.
After that it's going to be all about name value. Companies are realizing that even with SEO customers see their closest competitors.
Native domains are the easiest to remember for Japanese.
They aren't used yet solely because of browser support.
By summer 2008 I'll be posting videos for you guys of the trains ads with
IDN domains.
Companies also are going to purchase domains to prohibit competitors from having better marketing assets.
I could care less if people convert, just realize many are giving valid facts.
IDNs won't be used, or IDNs are worthless is an opinion
Technology companies in Japan already have & are moving towards being IDN domain friendly is a fact.