Originally posted by clemzonguy
So let's say for instance I had nabbed INSURANCE.US in the "round rob-ya" thing (which i didn't). Would I start calling up insurance companies in america saying he i'm joe blow and I have a domain name that I think your business could really profit from and it's easy to remember. Then give some talk about keywords and a lot of other fluff. Then I'd probably hear they already have a website so I hang up and move on to the next one? Should I be looking more for investors who are willing to shell out or the company (end user) who obviously probably already has a crappy website name they are used to and none of the cash to pay what I think it's worth? Most people want to get things for free or next to nothing nowadays.
Then finally email vs. calling on the phone vs. writing a letter.
Comments? Suggestions? Real examples?
eMailing prospects is not a good idea because the majority of them are deleted immedietly and thereafter added to the company's spam list.
Cold calling has been my best effort.
But don't call folks up and say:
"Hello, I've got a domain name to sell; Do you want to buy it?"
Bottom line is, you have to show the potential buyer why the name makes sense to them and how it would benefit them based upon factual data. This means you will have to do some homework on the potential buyer's company and discover just how much business they get from internet related activities.
Some companies simply have a single web page. Usually these company's aren't interested in furthering their internet presence.
Look for those companies that collect data from the end-user as your best prospects.
On some of my names, I show potential buyers how the name would benefit them by placing a banner or pop-up for them as a trial at the proposed URL, then collect statistical data on it's popularity. If they see an increase in traffic, they will most likely lease or buy the name outright.
Dave Sullivan, WeTLD